Red Dot Award: Product Design 2018

Design Competition

BRIEF

The origins of the Red Dot Design Award date back to 1955. Its distinction, the Red Dot, is established internationally as one of the most sought-after quality marks for good design. In order to assess the diversity in the field of design in a thorough and professional manner, the award breaks down into three diciplines: the Red Dot Award: Product Design, Red Dot Award: Communication Design and Red Dot Award: Design Concept. Each award is organised once a year. From products to communication projects and packaging to design concepts and prototypes, the Red Dot Award tracks the most prominent trends worldwide.

With the help of the jury, the internationally organised competition “Red Dot Award: Product Design” appraises the best products of the year. In 48 categories, manufacturers and designers can enter their innovations. The jury only awards a Red Dot to products with a high design quality. The best products of a category are awarded the “Red Dot: Best of the Best” while entries which impress with a well-thought-out detail solution are awarded with the “Honourable Mention”.

Young talents are encouraged to a special degree: On the Young Professionals Application Day, graduates of design courses, who have obtained their academic qualifications within the past five years, have the opportunity to take part in the draw for one of 50 free registrations. In addition to the registration for the competition, the up-and-coming talents will be provided with comprehensive free benefits if they win an award.

It is a tradition to honour the laureates at the grand awards ceremony, the Red Dot Gala. The award-winning products will be displayed amongst others in the Red Dot Design Museums, the Online Presentation and in the Red Dot Design Yearbook. By featuring the sought-after winner label in their own marketing and communications, the laureates can distinguish themselves from their competitors.

SCHEDULE

Registration

Early Bird: 9 October 2017 – 28 November 2017
Regular: 29 November 2017 – 16 January 2018
Latecomer: 17 January 2018 – 9 February 2018

Young Professionals Application Day:
6 December 2017 for 24 hours

Evaluation

The jury session takes place at the end of February/beginning of March 2018.
Notification of the result is given in March 2018.

Publication

Awards ceremony: 9 July 2018
Online presentation: from 9 July 2018
Red Dot Design Yearbook: published on 9 July 2018

Certificate “Red Dot”

The Red Dot winners receive their well-deserved certificates during the vernissage of the winners’ exhibition and the Designers’ Night in the Red Dot Design Museum Essen in Germany. The joyful moment will be captured with a photo shooting.

Certificate “Honourable Mention“

The Honourable Mention laureates receive their certificates during the vernissage of the winners’ exhibition and the Designers’ Night in the Red Dot Design Museum Essen in Germany. A professional photo shooting catches the happy moment.

Certificate & Red Dot Trophy “Red Dot: Best of the Best”

On the day of the Red Dot Gala, the Red Dot: Best of the Best laureates receive their certificates already in the early afternoon. During this specially organised reception, a professional photo shooting takes place, which puts the awardees and their certificates in the limelight. In the evening, they receive their well-deserved Red Dot Trophy in front of 1,200 audience members on stage of the Aalto-Theater in Essen, Germany.